The Legend of Shalimar by GUERLAIN

Guerlain is a global brand, eternal but unsatisfied.

The brand has decided to rejuvenate while maintaining its values ​​and history.

With this new campaign, ” La légende de Shalimar “, the brand once again shows his determination to rejuvenate while maintaining its values ​​and history. For cons , the essence of the fragrance , it has not changed since 1925.

Yesterday makeup and a new digital platform dedicated ” The little black dress ” real event for the brand relaunched a forgotten perfume. Today, Shalimar played by Natalia Vodianova and shot by Paolo Roversi .

What objective Guerlain ? Give another stature perfume. Wake up this sweet sleeping  ” scent of Granny” to rejuvenate its image, public and clients .

The Legend of Shalimar by Guerlain - YouTube Preview Image

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